31 год
Мужчина
Кишинев
Pentru a vedea contactele candidatului este necesar să vă înregistrați și să achitați serviciul "Acces la baza de CV-uri".
Обо мне
Learning internet-marketing, analytic systems.
ТОП Навыки
Опыт работы
Апрель 2014 - Настоящее время
10 лет 8 месяцев
SEO
Freelance
Кишинев
- SEO продвижение сайтов в google.ru, yandex.ru, google.ro, google.com.ua.
- Анализ конкурентов.
- Построение стратегии продвижения сайта.
- Сбор и кластеризация семантики.
- Проектирование структуры сайта под семантику.
- Технический аудит сайтов.
- Создание технических заданий программистам.
- ТЗ для копирайта.
- Постраничная оптимизация.
- Микроразметка страниц.
- Ссылочный аудит и стратегия размещения ссылок.
- Оптимизация страниц под поведенческие факторы.
- Подключение и настройка Я.Вебмастер, Search Console, Google Tag Manager, Facebook Pixel, Google Analytics, Яндекс.Метрика.
- Работа над авторитетностью бренда в интернете.
- Работа с сервисами конкурентной разметки, софтом для кластеризации и технических аудитов.
Ведение и оптимизация поисковых, медийных кампаний в Google Ads.
Google Ads Search Certification https://skillshop.exceedlms.com/student/award/a5aasraPpNx1pivjMbygzY8P
Создание сайтов на Wordpress.
Ноябрь 2022 - Август 2023
10 месяцев
Marketing Manager (SEO, PPC, Display, SMM, Technical marketing)
Urchin Systems
Кишинев
- Work on company B2B projects
- Competitors research
- Search engine optimization: On-page & Off-page
- Creating a comprehensive SEO, PPC and Display work plan.
- Performance reports using web analytics.
- Work with the development team
- Setting up analytics systems
- Creating Technical Specifications for writing texts.
Март 2019 - Сентябрь 2022
3 года 7 месяцев
Publicis Media Moldova
Performance Manager (SEO & PPC)
Кишинев
Work on customer projects.
- Сompetitors research
- Traffic sources
- Organic research
- Backlinks analysis
- Content analysis
- Ads research
On-page Optimization
- Deep keyword market research and analysis
- Implementing SEO strategies for eCommerce websites
- Creating technical specifications for pages to attract new traffic
- Technical analysis of sites to improve the indexing and ranking of sites.
- Usability audit to create layouts, improve current pages
- Using white-hat on-page SEO techniques to produce high rankings for numerous keywords
- Marketing activities to increase conversion rate
- Performance reports using web analytics
Off-page Optimization
- Creating a link building strategy to get quality inbound links from blogs, forums, and other relevant, content-specific sites
- PPC & Display
- Researching demand for our services
- Competitor research
- Creation and optimization of advertising campaigns in Google Ads to attract leads from search, display and Performance Max.
- Creating audiences
- Analysis of user behavior on the site using Google Analytics
- Reporting on progress monthly
Creating a comprehensive SEO and PPC work plan.
Сентябрь 2020 - Февраль 2021
6 месяцев
SEO
Romstal.ru
Москва
Training a company employee in On-page and Off-page Optimization:
- Create meta tags
- Creating SEO tasks for web developers
- Competitor analysis
- Search Engine Reputation Management
- Keyword Market Research
- Regular optimization of on-page content on various product pages
Июль 2020 - Февраль 2021
8 месяцев
SEO Director – KERAM MARKET Group of Web Projects
KERAM MARKET
Кишинев
On-page Optimization:
Developed and implemented SEO strategies for eCommerce websites with over 150,000 products.
Conducted deep keyword research and created high-traffic pages.
Optimized meta tags and on-page content, delegating tasks to assistants for efficiency.
Collaborated with developers to improve site code and SEO performance.
Performed usability audits and suggested layout improvements to boost conversions.
Applied white-hat SEO techniques to achieve high rankings for targeted keywords.
Managed and delegated link-building initiatives, boosting domain authority.
Produced and interpreted performance reports, delegating analytics tasks to team members.
Directed Search Engine Reputation Management (SERM) strategies, delegating tasks for execution.
Off-page Optimization:
Developed inbound link strategies, delegating backlink creation from blogs, forums, and relevant sites.
Coordinated the production and submission of articles and press releases.
Managed blog commenting on relevant platforms to secure backlinks.
Generated and submitted product feeds to shopping engines.
Integrated social media optimization to support SEO efforts.
PPC Management:
Created and optimized Yandex Direct and Yandex Maps campaigns.
In this role, I led a team of assistants, worked closely with editorial teams, and provided direction to developers, while ensuring successful project execution.
Июль 2018 - Февраль 2021
2 года 8 месяцев
SEO & PPC – KERAM MARKET Group of Web Projects
KERAM MARKET
Кишинев
Working on a group of web projects KERAM MARKET
https://www.keram-market.ru
https://www.keramspb.ru
https://sanmall.ru/
https://san-lux.ru/
https://poly-katalog.ru/
https://oboi-katalog.ru/
https://business.artcer.ru
https://casamoderna.ru
https://www.keramekb.ru
https://www.keramkrasnodar.ru
https://www.keramnsk.ru
https://www.keramcrimea.ru
https://www.keramnn.ru
https://www.keramkazan.ru
On-page Optimization:
- Implementing SEO strategies for large eCommerce websites with more than 150,000 products
- Deep Keyword Market Research and Analysis
- Creating pages to attract new traffic
- Developing, optimizing, and delegating the creation of meta tags
- Regular optimization of on-page content on various product pages
- Working with the development team to analyze site code and provide recommendations based on SEO best practices
- Usability audit to create layouts
- Using white-hat on-page SEO techniques to produce high rankings for numerous keywords
- Developing and delegating link-building
Marketing activities to increase conversion rate
- Developing, generating, delegating, and interpreting periodic performance reports using web analytics
- Search Engine Reputation Management and delegating to an assistant
Off-page Optimization:
- Developing and delegating creating quality inbound links from blogs, forums, and other relevant, content-specific sites
- Ordering (articles, press releases, etc.) to submit to various platforms/sites
- Making appropriate comments on relevant, do-follow blog sites to procure backlinks
- Generating and submitting product feeds to various shopping engines
- Incorporating social media optimization to augment the traditional SEO activities
- Developing and delegating link-building campaign
PPC
Creating and managing advertising campaigns in Yandex Direct, Yandex Maps.
Декабрь 2019 - Декабрь 2019
1 месяц
SEO
Individual entrepreneur Ursulyak Vladimir Anatolyevich
Москва
Technical audit of the site https://vsya-plitka.ru/ to improve indexing and ranking in search engines.
Январь 2017 - Декабрь 2018
1 год 11 месяцев
SEO & WordPress Website Builder
Indelit
Кишинев
Created and promoted website https://indelit.md/
On-page Optimization:
- Implementing SEO strategies for website
- Deep Keyword Market Research and Analysis
- Creating pages to attract new traffic
- Developing and optimizing meta tags
- Usability audit to create layouts
- Using white-hat on-page SEO techniques to produce high rankings for keywords
Marketing activities to increase conversion rate
- Developing, generating, and interpreting periodic performance reports using web analytics
- Maintaining blog/news
Февраль 2017 - Июль 2018
1 год 5 месяцев
SEO & Webmaster Engagement Manager
LEADS-TRADE
Кишинев
Working on a group of web projects.
On-page Optimization:
- Adding credit and microfinance offers to websites
- Developing and optimizing meta tags
- Deep Keyword Market Research and Analysis
Creating and managing advertising campaigns in Yandex Direct
Webmaster Engagement:
- Working in CPA network
- Finding and engaging partners
Работа с Serpstat, KeyCollector, KeyAssort.
Ноябрь 2017 - Ноябрь 2017
1 месяц
PPC – Lebedev Grup
Lebedev Grup
Кишинев
Creating an advertising campaign in Google AdWords for the site https://dinamit.md/
Deep Keyword Market Research and Analysis
Декабрь 2016 - Декабрь 2016
1 месяц
WordPress Website Builder
Car4rent
Кишинев
Created a website http://toprent.md/
Октябрь 2016 - Октябрь 2016
1 месяц
SEO
Lebedev Grup
Кишинев
Technical site audit https://dinamit.md to improve indexing and ranking in search engines.
On-page Optimization
- Implementing SEO strategies for website
- Deep Keyword Market Research and Analysis
- Developing and optimizing meta tags
- Usability audit
- Using white-hat on-page SEO techniques to produce high rankings for keywords
- Marketing activities to increase conversion rate
- Provided recommendations based on SEO best practices
- Ordering articles to submit to various platforms/sites
Языки
Румынский Средний
Русский Свободно владею
Английский Разговорный
Желаемая отрасль
Образование: Высшее
Год окончания: 2016
State University of Moldova
Факультет: Mathematics and Informatics
Специальность: Informatics
Курсы, тренинги
Google Ads Search Certification
Организатор: Google
Пожелания к работе
Место работы
Удалённо
На территории работодателя
Гибрид (Дом/Офис)
График работы
Полный день
Гибкий график
Pentru a vedea contactele candidatului este necesar să vă înregistrați și să achitați serviciul "Acces la baza de CV-uri".